Today is the 138th birthday of Austrian illustrator, typographer, and graphic artist Julius Klinger. Born outside of Vienna on May 22nd, 1876, Klinger is best known for his innovative poster design, which earned him acclaim in Germany and Austria in the early 20th century. His style was functional, clear, and clean, especially compared to the styles of Art Nouveau (or Jugendstil) and the Vienna Secession movement that were popular at the time. In an essay on the subject, Klinger rejected the idea of ornamentation for its own sake, and this shows in his advertising art, which featured clean lines and a limited color scheme.
Klinger's first job after completing his studies at the Technologisches Gewerbemuseum in Vienna was drawing for the Viennese fashion magazine Wiener Mode in 1895. The following year he moved to Munich, where he worked for several art journals, including the Meggendorfer Blätter and Die Jugend. All of these early positions required illustration in the latest style - namely, Jugendstil.
|Klinger's last poster design, 1937. Via|
Into the 1930s, Klinger's style was still evolving as he taught his modern approach to advertising design in Germany and attracted the notice of companies in Europe and the United States. Sadly, his life and talents were cut short. He and his wife, who were both Jewish, were deported to Minsk in 1942 and killed soon thereafter.
For more on Julius Klinger, his life, and work, see below. To read more about La Femme dans la Décoration Moderne, visit our website, and as always, we thank you for reading.